Detect Mobile Browsers on Your Website

By sarahb March 17, 2010 No Comments   

If you could customize the content on your site depending on which mobile phone visitors are viewing your site with, you could increase your traffic, you could increase the time your visitors stay on your site, you could increase the amount of repeat traffic you see, and you could make more money. Let’s take a look at mobile browser detection and how to do it.

Mobile Browser Detection

Mobile browser detection is easy to understand. It refers to detecting the browser that someone is using on their mobile device. Browser detection originated from the need to correct graphical problems that occurred because different browsers render HTML differently. For example, sometimes a site will look broken in Internet Explorer when it looks great in Firefox. Web developers are able to fix those graphical problems that only occur in Internet Explorer by using browser detection. As a base concept, you can apply that to mobile browsers as well.

Why would you bother?

Let’s suppose you have a website that gives mobile industry news to your users. If you knew that the person visiting your site was visiting it from an iPhone, you could deliver iPhone-related news directly to the home page. The more relevant the content your visitor first sees, the more likely they are to stay and return to your site. Another example is suppose you are a mobile app developer and you’ve developed an application that is available for iPhones, Google Android devices, and Blackberry devices. Let’s say you are going to send out an email with a link in it for someone to download and install your application. Using browser detection you can use one link to deliver the iPhone application directly to iPhones, the Google Android application directly to Google Android devices, and so on. You can even have a message display if someone visits that link in a desktop browser which shows them additional information about the application and which devices it’s available on.
Detecting mobile browsers is definitely worth your while. To learn how to do it and to read the full article, visit: http://www.toponereport.com/mobile-browser-detection/

Tags: , , Blogging, Business, Computers, Internet

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Detect Mobile Browsers on Your Website